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The Canadian Off-Highway Vehicle Distributors Council (COHV), formerly the Canadian All-Terrain Vehicle Distributors Council (CATV), founded in 1984, is a national, nonprofit, trade association representing the responsible interests of the major ATV, off-highway motorcycle and recreational off-highway vehicle (ROV) manufacturers, distributors and retail outlets of OHV related products and services. The member companies of the COHV account for over 90 percent of all the new OHVs sold in Canada.

The COHV sponsored an independent study of the impact of ATVs and ROVs on the Canadian economy.  They found that Canadians spent $6.9 billion on direct activities involving ATVs and ROVs in 2015.

That’s a lot of money.  That kind of money gives ATVing and ROVing credibility when it comes to establishing trails for tourism.  Talk to your local government representatives, ask for better ATV/Side-by-side trails, and make sure they see this article.